Sentiment Analysis

Every brand wants to know what its customers think since opinion is the single biggest determining factor in understanding whether a customer is going to respond to a campaign.  Having access to this sentiment data gives brands a unique lens to analyse their customers’ behaviour.

Looking at the customer from the perspective of their declared opinion in conjunction with their behaviour allows brands to connect with their customers on a more genuine and human level and can be used to optimise every stage of their experience with the brand.

What we record?

User Opinion
Every user’s opinion displayed in graphical format
IP Address
Every user’s identifier
Device Type
Desktop Mobile or Tablet
Behavioural Data
Understand other things they have done
Geographical Data
Find out where they are by opinion
Demographic Data
Discover who your customers are

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Let’s discuss what records are important to you?

  • Tell us what it’s important for you to know
  • Understand how we can deliver deeper insight into all your customers through Sengine